It's safe to say loyalty is no longer a common thing in the NBA anymore. Players who stay their entire career with one team are a true rarity in the league and we were able to witness an end of a career like that with Dirk Nowitzki who played his last game in a Mavs uniform after 21 seasons with the same franchise.
It seems the younger generation of players doesn't have the patience to go through the entire process with the same franchise, whether it's bad or good. It's definitely worth mentioning the teams are also sometimes not loyal to their players and it's definitely true NBA has become business before anything else.
Damian Lillard, on the other hand, has been with the Portland Trailblazers his entire career and has been their main franchise player ever since he entered the NBA 7 years ago. In a recent interview with Stephen A. Smith, Lillard touched upon this topic and said he doesn't plan to leave anytime soon because he feels the connections with the community, players, coaches and most importantly the fans.
For me I love what my situation is. I don't take my position for granted. I know this is the organization that drafted me and they have always done right by me. It's the investment in the community I play for, the relationships I've built. The environment that we created, I am just hooked to that, I am committed to that and for me, it's all about the teammates, relationships, the coaches, training staff. When we go to work every day it's a great time. I would hate to make a decision based on what everybody else thinks I should do and go somewhere else where the environment is not the same. I value that to that high of a level I'm willing to live with whatever result I get out of being committed to what we created.